The Solar Lead Marketplace  ·  speedtosolar.com
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Launch  June 15, 2026 — 3:00 PM MT
Reserve Your Slot
100 slots per state  ·  $500  ·  Includes free $250 lead
LIVE FEED
14
appointments set today
↑ 3 in the last hour
$250
avg lead tier
9
states active
Verified by S2S call center · updating every 30s
Reserve

The marketplace is free.

Browse, buy, and close leads with no subscription required. Subscriptions give you a serious competitive edge — not access. The platform is open to everyone.

Lead Marketplace

Three tiers.
Every
homeowner
type.

All leads are human-verified by our internal call center team before they enter the feed. AI-scored, call-prepped, and ready to close.

Appointment
$150 / lead
Meta Appointments
Homeowners who responded to a Meta or TikTok ad, filled out a form, and already have an appointment booked. Our team made first contact — you step into a warm handoff.
  • →Appointment pre-set, just show up
  • →Human-verified by our call center
  • →AI call brief + SolarScore™
Direct Mail
$250 / lead
Direct Mail Inbound
Homeowners who responded to a targeted postcard campaign. Physical action means higher intent — these prospects reached out to you, not the other way around.
  • →Postcard-inbound, homeowner-initiated
  • →Human-verified + AI SolarScore™
  • →Territory autopilot compatible
  • →SaaS discounts apply (up to -$100)
Premium
$500 / lead
Credit Verified
The highest-intent lead in solar. Credit-checked, financing-eligible homeowners confirmed by our team. You're closing, not qualifying.
  • →FICO pre-qualified, financing-ready
  • →Full property + energy data report
  • →Human-verified by our call center
  • →AI SolarScore™ A/B/C + call brief
  • →SaaS discounts apply (up to -$100)
Replacement guarantee. Every lead is verified by our internal team. If a lead is inactive, unreachable, or incorrectly verified — you receive a replacement. No disputes.
Platform Details
100%
Human Verified
Every lead passes through our internal call center team before entering the marketplace. AI assists, humans confirm.
1 HR
Subscriber Advantage
Subscribers see leads 60 minutes before the free tier. In solar, that hour is often the deal. Speed is the product.
25
States at Launch
The top 25 solar-viable states by market size, utility rate, and homeowner activity — curated for maximum close potential.
Territory Autopilot. Set your zip codes, lead tier preferences, and daily volume cap once. S2S automatically claims matching leads the moment they enter the feed — so your pipeline never goes dry.
Automated
Financing & PPA Programs

Whether you're
selling or
leasing — you're covered.

S2S specializes in both traditional solar financing and Power Purchase Agreements. Whether a homeowner is buying a system or going the PPA/lease route, you have a product for them.

System Financing
PPA
Lease
Pre-Qualified Leads
System Financing
Your customer owns the system. S2S delivers financing-ready leads — FICO-screened, homeowner-verified, pre-qualified before they hit your feed.
  • Credit-verified leads flagged as financing-eligible
  • Full property report and energy audit data included
  • Lender-compatible lead profiles on the $500 tier
PPA & Lease
A $30,000 system. Zero cost to the homeowner. They pay for power at a below-utility rate — you get paid. S2S identifies PPA-eligible leads and flags them in your dashboard.
  • No upfront cost to the homeowner — frictionless close
  • PPA-eligible leads flagged and segmented automatically
  • We work with partner power companies to confirm qualification
  • Lease option available where PPA isn't offered
How It Works

Four steps.
No learning curve.

01

Reserve Your Territory

Claim your state slot at launch. Set your service area, lead preferences, and volume — everything else runs on autopilot.

02

Browse or Automate

Filter by tier, score, and zip — or activate Autopilot to claim leads the second they're released. Subscribers get a 60-minute head start.

03

Read Your AI Brief

Before every call, S2S hands you the homeowner's energy profile, FICO flag, likely objections, and a tailored opening. Walk in prepared.

04

Close and Scale

Track conversions, refine your filters, and increase volume as momentum builds. Plug into your CRM or use ours — fully connected.

Platform Pricing

Pay less per lead.
Move faster than everyone else.

Subscriptions are optional. The marketplace is free. But subscribers unlock per-lead discounts and access the feed 60 minutes earlier. In solar, that's the difference between a deal and a voicemail.

per month
$250/mo
Accelerator
−$20 per lead
  • →$20 off every lead, all tiers
  • →1-hour early feed access
  • →Territory autopilot
  • →AI call briefs + SolarScore™
  • →Built-in solar CRM
Breaks even at 13 leads/mo versus the free tier.
per month
$500/mo
Pro
−$50 per lead
  • →$50 off every lead, all tiers
  • →1-hour early feed access
  • →Priority territory lock
  • →CRM + Salesforce / HubSpot sync
  • →Dedicated S2S account rep
Breaks even at 10 leads/mo versus the free tier.
per month
$1,000/mo
Elite
−$100 per lead*
  • →$100 off $250 & $500 leads
  • →1-hour early feed access
  • →Exclusive territory reservation
  • →Full AI suite + custom scoring
  • →API access for team automation
  • →White-glove onboarding
*$100 discount applies to the $250 and $500 lead tiers only.

Free tier included. Full marketplace access at no cost — browse and buy leads with no monthly fee. Leads unlock on round robin 60 minutes after subscriber priority access.

Always Free
Early Feedback

Solar pros are
already lining up.

"The credit-verified tier is different. I'm not chasing people who can't get approved — every lead I call is qualified. Closed three deals in my first two weeks on the beta."
Marcus T.Solar Installer — Dallas, TX
"The 1-hour early access sounds minor until you realize every other installer in your market is an hour behind you. $60K in 60 days on the Pro plan."
Sarah R.Roofing + Solar — Phoenix, AZ
"I used to spend five minutes on every call just figuring out who I was talking to. The AI brief hands me that in 30 seconds. Close rate up 34% since beta."
James A.Solar Sales — Denver, CO
Leadership

Built by people
who close deals.

S2S was built by operators — a team with backgrounds in solar sales, lead generation, AI compliance, and financial technology.

PL
Parrish L.
Co-Founder, Finance & Compliance
Serial entrepreneur across FinTech, AI, and compliance. Founder of LedgeWell, VIS Integrated, and the JorCap Fund Series.
BC
Burak C.
Co-Founder, Product
Product architect and solar industry operator. Drove the marketplace structure, lead tier design, and PPA program integration that define the S2S platform experience. Built S2S to give solar installers the same lead infrastructure that institutional sales teams take for granted.
S2S
Join the Team
Open Roles
We're building the infrastructure layer for solar sales. If you're an operator, builder, or closer who wants to work on something that matters — reach out.
Reserve Your Territory

100 slots
per state.
$500 total.

Once a state fills, that's it until we expand. Your $500 secures your founding-member slot, locks your rate, and puts you on the platform the moment we go live.

→
Every slot includes a free $250 lead coupon. Redeemable on any tier at launch — credited to your account on day one.
Order Summary
VISAMCAMEXDISC
Founding member slot1 of 100
1-hour early feed accessIncluded
Platform launchJune 15, 2026
→ Free $250 lead coupon−$250 value
Due today$500.00
Reserve My Slot — $500 🔒
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